The Eden Project attracts more than one million visitors every year who will now have the chance to test drive a Volvo XC40 Recharge or the new C40 Recharge around the Cornish roads.
The Eden Project provides the perfect location to launch the Volvo Pure Electric Test Drive Hub, helping to tackle some of the challenges and concerns consumers have around purchasing and driving electric cars, especially in remote areas, and helping accelerate consumer uptake of zero-emission vehicles.
Kristian Elvefors, Managing Director of Volvo Car UK, said: “We are really excited to launch the new Volvo Pure Electric Test Drive Hub at the Eden Project. At Volvo, we recognise we have been part of the problem and are working extremely hard to ensure that our next generation of cars leave as little impact as possible. Our latest model, the C40 Recharge pure electric, demonstrates this commitment, right down to how it is manufactured and the amount of recycled material used within the car.”
Sir Tim Smit, Co-Founder of the Eden Project, said: “We’re delighted to be partnered with a company that really walks the talk. There is a quiet revolution going on and we want to be part of this transformation.”